Guest lecture by the EU Ambassador to Albania
What does a 40-year diplomatic career look like in practice? This week, our students heard it directly from the EU Ambassador to Albania, Silvio Gonzato , as we welcomed him to our campus as a guest...
Programme
The participants will learn about:
- The EU's Strategy for Communication and Visibility;
- Strategic EU Communications: Planning, objectives, stakeholders, press relations;
- Communication for EU projects and programmes: Manuals, strategy, content, monitoring and evaluation, reporting;
- Social media management, campaigns, events on EU affairs: Dos and don’ts, success cases, strategic approach, ROI, monitoring;
- Practice: A practical exercise to develop a communication strategy.
For more details, you can download the 2026 programme here
Please note that this course can be tailored on demand for specific groups.